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    China’s IPO Market Report 2020
    In 2020, the total retail sales of consumer goods reached RMB39.20 trillion, down 3.9% YoY. In terms of retail business locations, the urban retail sales of consumer goods registered RMB33.91 trillion, dropping 4.0% YoY and the rural counterpart totaled RMB5.29 trillion, lowering 3.2% YoY. From the perspective of consumption types, the retail sales of commodities reached RMB35.25 trillion, sinking 2.3% YoY and catering services RMB3.95 trillion, declining 16.6% YoY. According to retail channels, in retail businesses above designated size, the retail sales of supermarkets experienced an increase rate of 3.1% YoY while that of department stores, specialized shops and exclusive shops saw a decrease rate of 9.8%, 5.4% and 1.4% YoY respectively. The sales of consumption upgrading goods grew faster with the retail sales of communication equipment, cosmetics and gold-silver jewelry sold by businesses above designated size in the last quarter climbed 26.0%, 21.2% and 17.3% YoY separately 16.0, 7.1 and 5.0 percentage points respectively higher than the rates in the previous quarter. This year, online retail sales were RMB11.76 trillion, up 10.9% YoY. Among the sales, physical commodities registered RMB9.76 trillion increasing 14.8%, accounting for 24.9% of the total retail sales of consumer goods, among which goods people eat, wear and use grew 30.6%, 5.8% and 16.2% separately.
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